Website Development
Case Study
One Cochrane Residences
Client: Boustead Properties
Attracting potential homeowners from local and neighboring countries with targeted ads.
Challenge
Generating medium to high income level local and overseas leads for One Cochrane Residences during MCO and RMCO period where on-ground roadshows and events are prohibited.
Strategy
- Revamp the website to be more user-friendly.
- Run ads run ads on Facebook, Google and Grab with relevant content to create awareness and generate leads from Malaysia, Singapore, Hong Kong and Indonesia.
Deliverables
- Website design
- Social media content
- Facebook & Instagram Ads
- Google Ads
- Grab Ads
Results
3,000+
Leads from potential buyers.
88,000+
Link clicks over 3 months period.
1.75 ⬆️
CTR higher than the benchmark for real estate/property industry.
Others
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